Developing React Native app with gamification elements

Our client, a forward-thinking technology company based in Oslo, Norway, conceptualized to fuse marketing strategies with gamification elements in their new project. They aimed to build a software product - a native app that tracks users' activity with special beacons, encouraging them to collect kilometers and earn points or discounts from local businesses.

The primary challenge was to accurately identify users and monitor their activities via the smartphone's built-in sensors and GPS, facilitated by communication with special beacons placed in various locations. This required integrating seamlessly mobile technology with physical devices when building the app’s architecture. Opting for React Native was primarily influenced by the client's aim to unify the user experience across both iOS and Android platforms, ensuring uniformity in performance and aesthetics.

The project's PMO role encompassed direct communication with the client and our development team, ensuring clarity of project objectives and expectations. The PMO also oversaw the detection of potential risks, the assignment of resources, and the monitoring of the team's efficiency in meeting project timelines and adhering to quality standards.

Our team restructured the app using a combination of React Native and Expo for cross-platform functionality, React Navigation for user flow, and integrated IBeacon for precise location tracking. Firebase's serverless architecture (including Firebase Phone Login, Firebase Functions, and Firebase Firestore) was employed for efficient backend management and data handling.