A US-based sales services company that produces digital solutions in order to increase the efficiency and productivity of various business departments. This was the second project that we cooperated on, and this time the client wanted to simplify the work of direct sales agents and their managers operating in the door to door sales of various solutions in the US.
- Business Analysis
- UX/UI Design
- Web development
- Mobile development
- Quality Assurance
- Project Management
- PHP, Node.js
- PostgreSQL, REST
- AngularJS, Bootstrap 3
- HTML 5, jQuery
Deeply analyze the market
Relevant Software analyzed similar solutions that already existed on the market, as well as better understand the target users’ needs. This approach allowed us to come up with the most useful features for the new apps.
Increase sales agents’ performance
Every Sale included tons of paperwork and other routine tasks. We had to develop a solution to solve the problem of decreasing agents' performance.
Provide Team Managers with convenient management tools
Team Manager needed to have all the necessary tools to track their agents’ performance. The biggest priority was task assignment and sales progress monitoring & verification.
Provide Top Management with a tool for Statistics analysis
We wanted the System to display the most important company’s events at every Statistics diagram. Such feature would make it easy for the Top Management to define potential causes of the KPI’s changes.
The biggest challenge was to find a way to increase sales performance by developing a functionality that would motivate agents on a daily basis.
After conducting an analysis of every Agent user group we’ve found out that a typical Agent is a young person of 23-28 y.o. mostly interested in social media and games – that’s where the gamification approach came from to our minds. We defined the list of behaviors we needed to encourage an increase of Agents’ performance.
Then we selected the appropriate gamification techniques and developed features such as Levels System, Daily Quests, Leaderboards, Daily Bonuses and Game Shop to support each of typical user behaviors. Also, we implemented an in-app currency, Mapcoins, as a Reward for Game tasks completion. Mapcoins could be exchanged for real prizes at the Game Store within the app.
Relevant Software developed an enhanced gamified ERP and CRM SaaS system for a company’s business processes automation that performs direct sales of gas and electricity services at the US market.
The system is designed to enhance sales agents’ performance. It provides managers with an effective employee management tool with a full list of enhanced features: statistics, reports, gamification, map profiles.
Relevant Software helped the client to empower the process of task assignment and progress monitoring.